Tuesday, 13 July 2010

reading intro

Traditional black British audiences, characterised by an immigrant experience in the 1950s and 60s, have raised second and third generations of Africans and Caribbeans in Britain.

These children grow along with BBC, ITV, Channel 4 and many other platforms of national press. But some of them have rarely known their parents’ countries.

Although there was a great need of Black British Media here back in 1980s, when black people are stereotypically labeled “crime, violence”, is there still a need for this specific ethnic media today?

The black community becomes more diverse, any media that can’t keep up with that will die. Challenges and difficulties will emerge more than they used to do.

What is the role of black British media in a diverse society today? How do they survive as a niche player?

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